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Why download the toolkit?

Many Georgians feel overwhelmed by confusing or conflicting information. Organizations that offer clear, nonpartisan guidance build trust.

The Midterms Matter toolkit provides:

  • Messaging guides for key primary dates

  • Ready-to-share graphic templates and posts

  • Timeline and planning tools

  • Clear legal and communications guardrails

You focus on your audience. We handle the messaging and coordination.

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Immediate Access

The Midterms Matter communications toolkit helps you share election information with your communities.

Nonpartisan. Informative. Actionable

What’s inside

You Don’t Build Anything. We Already Did.

Sign up and get immediate access to messages, graphics, key dates, event ideas, and nonpartisan guardrails for the November 3 general election. Use what fits, skip what doesn’t.

What You Get

Ready-to-Use Materials

Everything is prepared for the November 3 election. Pick what fits your audience and share it through the channels you already use.

What You Do

Share in Your Voice

Use the channels you already have. Your network trusts you, and a clear reminder from you can help people get ready to vote in November.

What Happens

People Know What to Do

When people hear clear information from someone they trust, the election becomes easier to understand and harder to miss.

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Common Questions

Why should my organization participate?

Your employees, members, or community are already hearing questions about the November 3 general election. Georgia Matters gives you a clear, safe, and credible way to respond without crossing any lines.

When you join, you get ready-to-use nonpartisan content, clear guardrails that protect your organization, and a simple way to support participation without persuasion.

What’s actually inside the toolkit?

You do not need to build anything from scratch. The toolkit includes:

  • Copy-and-paste email templates and messaging by audience
  • Social media graphics and post copy
  • Printable materials including flyers and tent cards
  • Key dates, deadlines, and official voting links
  • FAQ guides for common questions from employees or members
How much time does this take?

As much or as little as you want. Many organizations start with one email or social post and expand from there. The toolkit is designed to reduce burden, not add to it.

You choose how you participate based on what fits your organization and your audience.

Is this really nonpartisan?

Yes. Georgia Matters is nonpartisan by design. We do not take sides, endorse candidates, or advocate for any political position. Every piece of content is reviewed for accuracy and nonpartisanship.

Our only goal is to help more Georgians understand the November 3 general election and participate with confidence.

What is the statewide coalition?

Georgia Matters connects you to a coalition of trusted leaders and organizations across Georgia, all sharing election information during the same window. Shared timing and alignment increase confidence and reduce uncertainty.

Coalition members receive updates, optional weekly calls, and access to resources shared by other trusted leaders across the state.

What are the optional coalition calls?

In the weeks leading up to the election, partners are invited to optional weekly coalition calls. Each session covers upcoming key dates, messaging updates, common questions, and examples from other trusted leaders across the state.

You can join live or stay informed through follow-up resources. Attendance is optional, but most partners find them useful for staying on track.

How do I measure our impact?

Partners can request a custom tracking URL to measure how many people are reaching the Georgia Matters resources through their network. Georgia Matters also shares coalition-wide reach data after the November 3 election.

Does sharing this put my organization at risk?

Sharing nonpartisan, factual information about when and how to vote is generally considered civic education, not political activity. Georgia Matters does not endorse candidates or parties, and all resources are designed with organizational risk in mind.

If your organization has specific concerns about 501(c)(3) status or HR and legal guidelines, we recommend consulting your legal counsel. The toolkit includes guardrails and suggested language that many organizations use to stay clearly within nonpartisan boundaries.