FOR ORGANIZATIONS
You reach people others can't. GEORGIA MATTERS MAKES IT EASY TO HELP THEM VOTE.
Nonprofits serve communities that campaigns and ads never reach. This November, Georgia elects a governor, a U.S. Senate seat, and every statewide office. The toolkit gives you everything you need to make sure the people you already serve are registered and ready, with no advocacy, no political risk, and no extra burden on your team.
The People You Serve Have the Most at Stake
The communities nonprofits serve are often the most directly affected by policy decisions, and the least likely to be registered and ready when an election arrives. That gap is something your organization is uniquely positioned to close, starting well before November.
Georgia requires you to register at least 29 days before Election Day. The people you serve can’t vote in November if they miss October 5.
Governor, a U.S. Senate seat, and every statewide office are decided November 3, including races that shape education, healthcare, housing, and social services.
Of people trust someone they know over any ad or algorithm for election information. Your organization is that trusted source for the people you serve.
Bottom line: the most important step happens months before Election Day. When nonprofits step in early to help the communities they serve get registered, they help ensure those communities have a voice in who represents them. Georgia Matters makes that easy to do, without crossing into advocacy.
Your Reach Goes Where Others Can’t
Campaigns target likely voters. Ads reach people who are already plugged in. Nonprofits reach everyone else: the people who need this information most and are least likely to stumble across it on their own.
Your email list, social following, and client relationships are a direct line to people who trust your organization. You don’t need to build anything new.
People who tune out political messaging pay attention when it comes from an organization they already rely on. That credibility is rare and powerful.
Civic participation aligns with almost every nonprofit mission. Helping people get registered and ready isn’t a detour from your work. It’s an extension of it.
You don’t have to become a voter education organization. You just have to share information your community needs, through channels you already use.
No Advocacy. No Political Risk. No Extra Burden.
We know your organization has a mission to protect, a board to answer to, and a community that holds diverse views. Georgia Matters is built with all of that in mind.
Every piece of Georgia Matters content is focused on participation only. We never mention candidates, parties, or ballot positions. Neither will you by sharing our content.
All materials stay well within the boundaries of permissible nonpartisan voter education for tax-exempt organizations. A one-page guardrails guide is included for your team.
Everything is pre-written, pre-designed, and ready to share. Drop it into your existing communications with no additional planning, research, or design work required.
All dates and voter information link back to the Georgia My Voter Page. Nothing invented, nothing partisan, nothing you’d need to verify before sharing with your community.
Start Small. Scale as It Fits.
There’s no required level of commitment. Pick what works for your organization’s capacity, culture, and community. Any of these makes a real difference.
Add a note to your newsletter, send one social post, or include a quick line in your next email to clients or constituents reminding them to check their registration before October 5. Sign up and we’ll send you this copy ready to use.
Send a dedicated email, run a series of social posts leading up to November 3, or add a voter resource page to your website. Templates for all of these are ready to use.
Closer to November, host a voter information session for your clients or community, organize a group early voting trip, or partner with other local organizations to amplify reach. Guides for all of these are included.
Everything Your Team Needs, in One Place
The Georgia Matters nonprofit toolkit gives your team everything it needs to share clear, nonpartisan election information with the people you serve. Nothing to write, design, or fact-check from scratch. Here’s what’s inside:
Copy-paste emails, newsletter copy, and social captions for every stage of the campaign. Written for community-facing audiences.
Ready-to-post social images sized for Facebook, Instagram, and Stories. Nonpartisan, on-brand, no design work required.
Every deadline in one place with one-click calendar downloads for you and your community to use.
A step-by-step facilitation guide for hosting an optional voter information session with your clients or community.
Web copy, printable flyers, and posters for waiting rooms, offices, and community spaces. Ready to use as-is or customized with your logo.
A standing weekly call with other participating organizations. Get campaign updates, share what’s working, and ask questions live. Register once and join whenever you can.
In Good Company
In Good Company is a nonpartisan nonprofit that helps organizations share trusted, local civic information with their networks. Georgia Matters is powered by their civic engagement platform, used by nonprofits, faith communities, and businesses across Georgia to reach communities with clear, nonpartisan election information.
Help Your Community Show Up This November
Tell us a bit about your organization and the full Georgia Matters nonprofit toolkit is yours right away. Submit the form and you’ll go straight to everything you need to help your community vote. Takes less than a minute.
